Sales Training

Sales Training Courses in Northern Ireland

Sales isn’t all about natural flair, or ‘gift of the gab’. Those that understand often undertake courses to better comprehend the nature of their discipline. At Elite Training we provide sales training in Northern Ireland, and pride ourselves in teaching sales the right way.

Our sales training programme based in Belfast provides individuals with a clear, precise, and informative way to sell. This includes being able to identify the customer’s needs, to beginning to cross-selling process, as well as how to present products / services. Our approach means our sales training courses are applicable to all industries and are delivered by professionals.

Companies who introduce our methodology report significant increases in sales figures.


Our Sales Training Courses

We offer half-day workshops, and 1 & 2-day intensive sales training programmes. For maximum results, we’d recommend a series of half-day workshops spread across a couple of weeks. The key features of our course content include:

  • Understanding the selling process
  • Developing your product & company value propositions
  • Prospecting methods, incl. cold-calling & referral process development
  • Fact-finding
  • Drafting & presenting quotations/proposals
  • Closing sales & overcoming objections
  • Cross-selling: why and how?

Sales Script Development

It can be difficult to know what to say when selling, and employees are likely to get muddled and confused when questioned by a potential customer – especially if they are new to the job. You can limit the chances of this occurring by developing a comprehensive sales script. By undertaking our sales training in Belfast, your staff will understand how to articulate what they’ve learnt effectively and efficiently to the end of providing a smooth, effective sales script.

Tele-sales Training

With a strong focus of practical skill development, our team can ensure that your staff are fully equipped with the skills necessary to handle any call, regardless of product or service.

Contact Us

For more information about our courses, don’t hesitate to get in touch today by emailing us at Our closed courses can be delivered face-to-face or online.


“Kathleen from Elite Training delivered an intensive sales training course consisting of group and one to one sessions. Kathleen moulded the course around our requirements and the feedback from the sales team was incredibly positive. From these sessions management has been able to implement process improvements which the sales team have readily adopted. I was very happy with the service and professionalism of Kathleen and would not hesitate in recommending Kathleen and Elite Training to other companies.” 

Chris Goldring

Mahlatini Luxury Travel

“Kathleen from Elite Training delivered an excellent training program consisting of class room and on the job coaching for our telesales team. Feedback from the telesales team was very positive as it enabled us to develop a methodical approach to customer calls to bring about improvements to our customer interactions as well as increasing team confidence and performance. Frylite would highly recommend Kathleen and Elite Training to other companies”


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